Our mission was (and still is) simple: we wanted to create footwear that is both beautiful AND comfortable. Footwear you can live-in,love-in,gets better with age and never worry about foot pain.
Designed in California and hand-made in China, all GECKOMAN footwear is crafted with time and care (each pair takes over 72 hours to make) using only the softest vegetable-tanned leather we can find.
GECKOMAN - since 1992
In 1992, Cheryl, a surgeon from California, US, and her husband, who were suffering from plantar fasciitis, found that they get foot pain after standing for even a short time. However, they couldn’t find any shoes or accessories on the market to relieve foot pain. Therefore, her husband cannot enjoy a normal life and needs to rest in bed all day long. Her husband became increasingly disappointed. It is not only the foot disease that is afflicting him, but also the loss of mobility due to plantar fasciitis. Gradually, his optimism and yearning for life are gradually disappearing.As a wife who loves her husband, she knows that she should take action to find happy feet and a healthy life for her husband, confidence and yearning for the future life.
In March of the same year, she came to Fujian and Zhejiang province in China for travel, where private enterprises were everywhere. She was deeply shocked by the high efficiency and scale of them.Therefore, she visited some local entrepreneurs to cooperate on "shoes that can relieve foot pain". But at that time, almost no one trust cross-border cooperation, especially with such a "foreigner" who had no experience in shoes selling.
After two months’ waiting, Cheryl finally received reply from WINGGOOD.CO, one of the largest shoes industry groups in China at that time, which was willing to cooperate with Cheryl. After half a year's market research, design and optimization, the final design of WALKHERO arch support insoles, now monthly sales volume has reached 100 thousand, accounting for half of the corrective insoles market.
GECKOMAN - products are king, expanding global market
In 1995, when Amazon was just established in US,the market did not trust such shopping platforms enough, therefore the sales were dismal. It has to be said that Jay C, the manager of WINGGOOD.CO, has a keen eye. He said that cross-border cooperation is the trend, everything will go smoothly provided we grasp the principle of "quality is the key of brand". This remark has set Cheryl’s mind at ease, thus Cheryl and designers frequently went to material market to optimize the shoes’ design to create casual shoes both comfy & stylish.
In 2000, under the constant exploration of each other, the sales of corrective shoes increased by 300% year on year. It was also this year that, in order to make consumers suffering from foot pain in the world and to enjoy the gospel of corrective shoes, they established R&D centers and warehouses in China, US and Canada. So far, the global storage area has exceeded 400000 square meters, and the products could be delivered within a week.
GECKOMAN - supports public welfare and shows international responsibility
According to the United States Department of Agriculture (USDA), 15.9 million children under 18 in the United States live in households where they are unable to consistently access enough nutritious food necessary for a healthy life. So we are hoping to change this. Since brand inception we’ve worked with the Second Harvest Food Bank and their kids cafe program to donate one day’s worth of meals to a child in need, for every pair of shoes that we sell.